Celeb cameos and NRL sponsors: Kia throws everything at elusive ute | Gruen Ep 1 Pt 6 | ABC iview

Kia's new ute is significantly delayed, but that's not stopping the company from throwing advertising dollars at it. Joining the big-budget campaign are Alexander Volkanovski, Dylan Alcott and Lance Franklin — but will the hype pay off when the ute finally arrives on Australian shores? #Gruen
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Advertising has changed for the worse. Gruen has changed for the better. Join Wil Anderson, Todd Sampson, Russel Howcroft and a panel for a new and improved look at a world of advertising which isn't new nor improved.

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