Cultural Heritage Tourism – Preservation or Profit? | A World for Travel 2021

People and places are what make destinations truly unique. Whether it’s, history, art, ancestry or cuisine, these and many more are what inspired visitors in the past and what drives visitation today. So… does ‘Tourism’ have a responsibility to ensure these often fragile assets are protected for future generations?

Introduction by Chris Flynn, President & CEO, World Tourism Association for Culture and Heritage

○ Carlos Cendra, CMO, Mabrian
○ Professor Shigeru Sasaki, Toyo University, Faculty of Tourism
○ Carol Savage, Founder and CEO, Not In the Guidebooks
○ James Thornton, CEO, Intrepid Travel

Moderator: Debbie Flynn, Managing Partner, Global Travel Practice, FINN Partners, UK



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